Top 5 Reasons Lawyers Should Blog–Webinar Recap

This recaps of last week’s webinar that I co-hosted with CMO Eric Fletcher. Our 1-hour talk focused why a blog is an essential  tool for lawyers serious about business development. Core Beliefs Be sincere, authentic, transparent about “why” you do “what” you do. Remember, the “why” not the “what” drives business development. Example: What I Believe Informs Everything I Do…

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WEBINAR: Top 5 Reasons Lawyers Should Blog

DATE: Wednesday, March 26, 2014TIME: 1:00 p.m. – 2:00 p.m. EasternWHERE: Register here Why this webinar? Two reasons: One… The traditional way of building a law practice doesn’t work so well anymore. Offline referrals, Rotary meetings and lunches won’t get you where you need to go. The marketplace is too crowded and your potential clients are…

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7 Steps for Legal Professionals to Build Strong Online Presence

As promised, these are my “talking points” based on the 7 Steps for Legal Professionals to Build Strong Online Presence webinar held on Wednesday, December 18, 2013 at 1 PM ET. Since the webinar slides are available for LexBlog clients to download, I won’t repeat what is on those slides. The INSTRUCTIONS for accessing the Webinar recording and slides are at the…

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How Online Relationships Lead to Real-World Clients for B2B Professionals (Webinar Recap)

On August 1, I co-hosted a webinar with Lee Frederiksen of Hinge Marketing that attracted over 450 registrants. The topic: Blogging for Clients: How Online Relationships Lead to Real-World Clients. I have no doubt that social media needs to be demystified based on the questions we fielded that day.  …[A] business must extend it’s digital ecosystem into social spheres in order…

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Webinar–Blogging for Clients: How Online Relationships Lead to Real-world Clients

Social media is more than just another marketing channel–it’s a communication ecosystem. That concept is best understood through firsthand experience. So, take a deep breath, create some whitespace for yourself and dip your toe in: LexBlog is partnering with Hinge Marketing to host a webinar on how online relationships lead to real-world clients. I’m honored to be presenting with…

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